It’s time to get jacked. Where you gonna do it?It’s a question billions of Americans ask themselves each day. Unchecked mirror staring, America’s favorite pastime, leads to the inevitable gym membership. Gym lovers? They’re bulking up—and haters are getting weak.An obvious gym choice is Planet Fitness. It’s 20 bucks a month and some locations are open 24 hours a day. This seems like a sweet deal until you take one hard look at the purple and yellow equipment and realize the place is a total sham.Planet Fitness lacks a few things, namely barbells, kettleballs, hex bars and steam rooms: the Mt. Rushmore of personal training. You’re also not allowed to drop weights on the ground at Planet Fitness, lest you set off the “lunk alarm.” It’s these stupid concoctions that give Planet Fitness its highly dubious value curve and allows for its cheesy brand to “differentiate” in the market.
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