Electronic Arts Inc. is starting an online service to sell downloadable games
directly to consumers, as one of the world's biggest makers of videogames steps
up a push to offer more of its wares over the Internet, rather than through discs
at stores.
The Redwood City, Calif., software maker plans to unveil the service, called
Origin, on Friday.
It will include an application, akin to Apple Inc.'s iTunes, that is designed to let
consumers purchase, download and keep track of games for PCs, such as the
company's "Battlefield" combat and "Need for Speed" racing games.
EA's service, which will open ...
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